Our Company

Who we are.

We’re device people.  We believe that making medical devices more intuitive and accessible will improve the experience and provide confidence, empowering patients and caregivers to treat disease.

What we do.

Matchstick helps pharmaceutical and medical technology companies develop, perfect and launch medical devices that people want to use.

Why we do it.

We get the chance to work with patients and caregivers firsthand. Seeing them empowered to give themselves or others better care drives our passion and our work.

Our Team

Marty Coyne
Principal

Marty Coyne

Principal

Inventor. Enthusiast. Craftsman.

Marty is part engineer, part marketer, part business leader. His work in device development spans the clinical, manufacturing and marketing sides of both implantable (Stryker) and disposable (BD) medical devices. He understands device use in hospital, pharmacy, outpatient, and home settings.

Marty frames complex issues vividly and clearly so that teams can quickly find solutions and move forward with confidence. Experienced in developing, launching and positioning marketleading devices and drug-device combinations, Marty operates seamlessly across teams of technical and marketing experts. A variety of stakeholders routinely seek his expertise around safe injections and preventing medication errors.

He brings extraordinary creativity and problem solving skills to client projects, and delivers results with a craftsman’s care and thoughtfulness.

Marty holds a BE in Mechanical Engineering from Stevens Institute of Technology and an MBA from Columbia University. He is named inventor on 10 patents.

Erika Bajars
Principal

Erika Bajars

Principal

Creative. Communicator. Developer.

Erika’s genuine interest in why people do what they do builds the rapport that helps her get to the heart of what’s most important. She excels in facilitating creative-thinking sessions and designing inventive user research approaches. Her gift for finding just the right words helps her to communicate findings with precision, meaning and clarity.

Erika’s experience includes leading the commercialization of medical devices from concept through life cycle management.

Believing that everyone is creative, Erika teaches techniques that help people unlock new ideas hidden in plain sight. She has a track record for helping young professionals become top performers.

She brings energy, enthusiasm and passion to client projects, and delivers insightful, unexpected results that inspire confidence and action.

Erika holds a BA in Communications from Montclair State University and an MBA from Rutgers University. She is a named inventor on a U.S. patent.

Amanda Pannell
Manager, Insights and Strategy

Amanda Pannell

Manager, Insights and Strategy

Problem solver. Inquisitive. Developer.

Amanda comes to Matchstick with direct experience developing drug-device combinations at Eli Lilly. Her device work supported pipeline molecules as well as life cycle management and troubleshooting for critical projects.

While at Lilly, Amanda discovered her interest in human factors, usability, and user research. Her inquisitive nature and attention to detail are true assets in this work. Trained in the IDEO Human Centered Design Process, she brings user-focused skills which complement the Matchstick approach to innovation. She embodies the Matchstick values of curiosity and empathy for the user.

Whether through work with the Society of Women Engineers, Habitat for Humanity, or introducing grammar school students to engineering and encouraging their creativity, her caring for others reflects her desire to help people achieve their personal best.

When she’s not working at Matchstick, Amanda is working out, likely training to run another marathon. She also loves to travel (her next travel goal is to visit Antarctica) and is happy to share her adventures with anyone that asks!

Amanda holds a BS in Biomedical Engineering from Purdue University, and was honored with a number of awards and scholarships while she was there.

Chris Franzese
Clinical Analyst

Chris Franzese

Clinical Analyst

Learner. Scientist. Clinician.

Chris understands the science behind the medicine, and can simply explain why and how it works to heal the body. With experience recruiting, running, and publishing results of device clinical trials, he brings a practioner’s view to Matchstick projects.

While he was a Research Assistant at the Sinai Center for Thrombosis Research, Chris authored 18 peer-reviewed articles, abstracts and poster presentations. His focused research skills, nuanced clinical insights and incisive writing style help to sharpen our ability to make meaningful contributions to device development.

When he isn’t engrossed in learning more about a topic for Matchstick or working toward his degree, Chris is playing guitar and teaching others how to play.

Chris graduated Cum Laude with a B.S. in Biology from Loyola University of Maryland and is a Doctor of Pharmacy Candidate at the Fairleigh Dickinson University School of Pharmacy.

Erica Behnke
Clinical Analyst

Erica Behnke

Clinical Analyst

Leader. Clinician. US Marine.

Erica is driven to achieve her goals, whether in combat or in the pharmaceutical industry. She brings a rare blend of leadership skills, clinical knowledge and interpersonal savvy to her work at Matchstick. Ever the learner, her curiosity drives her to dig deeper and understand the implications of the clinical topics that she is researching.

Erica’s leadership skills were honed in the US Marine Corps, where she was a platoon leader. Administration systems and processes she developed are still used by the Corps. Her military experience led to an interest in serving veterans with post-traumatic stress disorder. She conducted clinical trials at a VA hospital to evaluate interventions to help families deal with the impacts of PTSD.

She applies those same organizational, planning, and leadership skills to her interest in pharmaceuticals and how they work to impact lives. She held a number of roles at Daiichi Sankyo supporting Phase I-III trials.

Erica graduated Cum Laude with a B.A. in Psychology from Fairleigh Dickinson University, earned her Master of Science in Pharmaceutical Chemistry from Fairleigh Dickinson University and is a Doctor of Pharmacy Candidate at the Fairleigh Dickinson University School of Pharmacy.

Leanne Wiltshire
Administrative Assistant

Leanne Wiltshire

Administrative Assistant

Activator. Organizer. Relator.

Leanne helps keep our office running on track. She manages the countless details that underpin our projects and help us provide a magical experience for our clients. Speed, thoroughness, and proactivity are her secret sauce. Everyone in the office appreciates her engaging style.

When Leanne isn’t helping run our office, she is pursuing her passion for tea and the ceremony that surrounds it.

Leanne is working toward her B.A. at William Paterson University.

Faiza Ahmad
Clinical Analyst

Faiza Ahmad

Clinical Analyst

Futuristic. Learner. Clinician.

Faiza’s blend of scientific, clinical and business experience brings a powerful set of capabilities to Matchstick. Her hands on pharmacy and ophthalmology experience, married up with her business education, gives her a well rounded view of the health care system. She is able to link science to practice and understands the motivations driving patient and clinician behaviors.

Passion for patients is evident in all the work she does. Her understanding of biology and psychology helped her excel in counseling patients during hospital rotations and in the pharmacy as part of earning her PharmD degree. Her direct patient counseling experience brings another patient-centered lens to the Matchstick team.

A continuous learner, Faiza is building the capabilities to shape her own future and impact on healthcare. Not satisfied with just earning her Doctor of Pharmacy, she is earning her MBA at the same time, focusing on Management.

Faiza graduated Magna Cum Laude with a B.S. in Biology, minor in Psychology from Montclair State University and is a Doctor of Pharmacy Candidate at the Fairleigh Dickinson University School of Pharmacy.

Megan Vallejo
Clinical Analyst

Megan Vallejo

Clinical Analyst

Problem solver. Teacher. Artist.

Megan has the ability to break complex issues down to their most basic elements to help others understand them better. She is driven by the desire to make a positive contribution to health care through science. She brings her ability to find the meaning in the science and help to communicate the “so what” to Matchstick and our clients.

Megan’s love for solving tough problems led her to conduct undergraduate research to advance understanding of Alzheimer’s disease and drug targeting. Her work was presented to hundreds as an undergraduate, and it continues to this day at FDU.

When she’s not helping build Matchstick clinical knowledge or studying, she is volunteering for service projects to help kids in need, tutoring high school and college students in organic chemistry and expands her creativity as an artist, painting and drawing in her free time.

Megan graduated Summa Cum Laude with a B.S. in Chemistry from Fairleigh Dickinson University, and is a Doctor of Pharmacy Candidate at the Fairleigh Dickinson University School of Pharmacy.

Bianca DeAgresta
Clinical Analyst

Bianca DeAgresta

Clinical Analyst

Relator. Learner. Achiever.

Bianca relates easily to others, and builds rapport and trust quickly with her candid style. Her own personal experiences with injection devices give her direct knowledge into the importance of usability and design. She pairs this knowledge with her communication skills when working on Matchstick projects.

Bianca is a practicing pharmacy technician, which gives her insights to the challenges of training patients and on the challenges of patient adherence to their therapies. She brings this “voice of the pharmacist” to her Matchstick role, and helps to bring the patient interaction to life for our team.

When she’s not helping build Matchstick clinical knowledge or studying, she is helping the elderly or working with kids.

Bianca graduated with a B.S. in Biology from the State University of New York, College at Old Westbury, and is a Doctor of Pharmacy Candidate at the Fairleigh Dickinson University School of Pharmacy.

Joe Pagnotta
Clinical Analyst

Joe Pagnotta

Clinical Analyst

Learner. Analytical. Achiever.

Joe is a “just do it” kind of guy. He is analytical, and marries his chemistry lab experience with his growing knowledge of pharmaceuticals to help build Matchstick better understand drugs and drug pipelines. Recognized for his reliability and attention to detail, his peers have often elected him to positions of responsibility.

Joe is a hands-on chemist with a keen interest in pharmaceuticals. His undergraduate work involved research and testing of antitumor/anticancer drugs, and of different oral delivery formulations. This experience makes him well-suited to help bring more science and technology into our project discussions.

When he is not working at Matchstick or studying, he is a lifeguard who enjoys the responsibility of keeping swimmers safe and reads graphic novels for fun.

Joe graduated with a B.S. in Chemistry from Monmouth University, and is a Doctor of Pharmacy Candidate at the Fairleigh Dickinson University School of Pharmacy.

Matt Lagarenne
Intern

Matt Lagarenne

Intern

Learner. Futuristic. Ideator.

Matt is a builder and always has all kinds of different projects in the works. He’s an enthusiastic programmer with interests in robotics and Arduino. He is fascinated by new ideas and what the future holds. This summer, he is a key part of our R&D effort to prototype various concepts involving microprocessors. When he is not working at Matchstick or studying, he is an avid gamer.

Matt is pursuing a B.E. in Computer Engineering from Stevens Institute of Technology.

Our Values

When we started Matchstick in 2009, our values were the first thing that we put to paper. Here’s what we believe in, and how we express these beliefs at work.

Stewardship

We treat our clients’ business like it’s our own.

Fun

We enjoy what we do and like working together.

Transparency

We’re open about our activities and intentions.

Trust

Our client relationships are built on trust.

Responsibility

Making commitments is serious business.

Growth

We inspire each other to be our personal best.

Excellence

We deliver insightful, beautiful,and unexpected results.

Diversity

Good ideas come from diverse expertise and experiences.